Degree Programme in Media Arts: mainonnan suunnittelu copy
Code: PMEDIS16
- Degree title
- Medianomi (AMK), Bachelor of Culture and Arts
- Credits
- 240 ects
- Duration
- 4 years (240 cr)
- Start semester
- Autumn 2016
- Teaching language
- Finnish
Description
.
This curriculum includes following specialisations:
Select timing, structure or classification view
Show study timings by semester, study year or period
| Code | Name | Credits (cr) | 2016-2017 | 2017-2018 | 2018-2019 | 2019-2020 | Autumn 2016 | Spring 2017 | Autumn 2017 | Spring 2018 | Autumn 2018 | Spring 2019 | Autumn 2019 | Spring 2020 | 1. / 2016 | 2. / 2016 | 3. / 2017 | 4. / 2017 | 1. / 2017 | 2. / 2017 | 3. / 2018 | 4. / 2018 | 1. / 2018 | 2. / 2018 | 3. / 2019 | 4. / 2019 | 5. / 2019 | 1. / 2019 | 2. / 2019 | 3. / 2020 | 4. / 2020 | 5. / 2020 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
|
BASIC STUDIES
(Choose all ) |
49 | |||||||||||||||||||||||||||||||
| 1001006 | Finnish Language and Communication | 3 | 2 | 1 | 2 | 1 | 1 | 1 | 1 | |||||||||||||||||||||||
| 1001004 | English Professional Skills, B2 | 3 | 1.5 | 1.5 | 1.5 | 1.5 | 1.5 | 1.5 | ||||||||||||||||||||||||
| 2001042 | Working life and entrepreneurship | 5 | 3.3 | 1.7 | 3.3 | 1.7 | 1.7 | 1.7 | 1.7 | |||||||||||||||||||||||
| 2081154 | Moving image | 5 | 5 | 5 | 2.5 | 2.5 | ||||||||||||||||||||||||||
| 2081155 | Writing skills | 5 | 5 | 5 | 2.5 | 2.5 | ||||||||||||||||||||||||||
| 2081156 | Digital photography and image editing | 5 | 5 | 5 | 2.5 | 2.5 | ||||||||||||||||||||||||||
| 2081157 | Operational environment of the media sector | 5 | 5 | 2.5 | 2.5 | 2.5 | 2.5 | |||||||||||||||||||||||||
| 2081158 | Ethics and legislation of media and communication | 5 | 5 | 5 | 2.5 | 2.5 | ||||||||||||||||||||||||||
| 2081159 | Visual Culture and Media-analysis | 5 | 2.5 | 2.5 | 2.5 | 2.5 | 2.5 | 2.5 | ||||||||||||||||||||||||
| OK100114 |
Swedish Communication, B1
(Choose all ) |
3 | ||||||||||||||||||||||||||||||
| 100114 | Swedish for Working Life, Oral Communication (replacing compulsory Swedish) | 1 | 1 | 0.5 | 0.5 | 0.5 | 0.5 | |||||||||||||||||||||||||
| 100115 | Swedish for Working Life, Written Communication (replacing compulsory Swedish) | 2 | 2 | 1 | 1 | 1 | 1 | |||||||||||||||||||||||||
| OK100127 |
Higher Education Studies and Working Life Skills
(Choose all ) |
5 | ||||||||||||||||||||||||||||||
| 1002354 | Higher Education Studies and Working Life Skills 1 | 1 | 1 | 1 | 0.5 | 0.5 | ||||||||||||||||||||||||||
| 1002355 | Higher Education Studies and Working Life Skills 2 | 1 | 0.7 | 0.3 | 0.7 | 0.3 | 0.3 | 0.3 | 0.3 | |||||||||||||||||||||||
| 1002356 | Higher Education Studies and Working Life Skills 3 | 1 | 0.5 | 0.5 | 0.5 | 0.5 | 0.5 | 0.5 | ||||||||||||||||||||||||
| 1002357 | Higher Education Studies and Working Life Skills 4 | 1 | 0.7 | 0.3 | 0.7 | 0.3 | 0.3 | 0.3 | 0.3 | |||||||||||||||||||||||
| 1002358 | Higher Education Studies and Working Life Skills 5 | 1 | 1 | 0.5 | 0.5 | 0.5 | 0.5 | |||||||||||||||||||||||||
|
PROFESSIONAL STUDIES
(Choose ects: 101 ) |
101 | |||||||||||||||||||||||||||||||
| OK208113 |
PROFESSIONAL STUDIES IN ADVERTISING
(Choose ects: 30 ) |
30 | ||||||||||||||||||||||||||||||
| OK208125 |
Basic studies in advertising
(Choose ects: 15 ) |
0 - 15 | ||||||||||||||||||||||||||||||
| 2081180 | Marketing basics | 5 | 5 | 5 | 2.5 | 2.5 | ||||||||||||||||||||||||||
| 2081181 | Basic studies in marketing communications | 5 | 3.3 | 1.7 | 3.3 | 1.7 | 1.7 | 1.7 | 1.7 | |||||||||||||||||||||||
| 2081182 | Graphic design and creative writing basics | 5 | 3.3 | 1.7 | 3.3 | 1.7 | 1.7 | 1.7 | 1.7 | |||||||||||||||||||||||
| OK208126 |
Advanced studies in advertising
(Choose ects: 15 ) |
0 - 15 | ||||||||||||||||||||||||||||||
| 2081183 | Concept planning | 5 | 5 | 2.5 | 2.5 | 2.5 | 2.5 | |||||||||||||||||||||||||
| 2081184 | Campaign design | 5 | 5 | 2.5 | 2.5 | 2.5 | 2.5 | |||||||||||||||||||||||||
| 2081185 | Creative design team | 5 | 3.3 | 1.7 | 3.3 | 1.7 | 1.7 | 1.7 | 1.7 | |||||||||||||||||||||||
| OK208144 |
ADVANCED PROFESSIONAL STUDIES IN ADVERTISING
(Choose ects: 15 ) |
15 | ||||||||||||||||||||||||||||||
| OK208127 |
Art Director
(Choose ects: 15 ) |
0 - 15 | ||||||||||||||||||||||||||||||
| 2081186 | Graphic design and visual rethorics | 5 | 2.5 | 2.5 | 2.5 | 2.5 | 2.5 | 2.5 | ||||||||||||||||||||||||
| 2081187 | Graphic technology | 5 | 2.5 | 2.5 | 2.5 | 2.5 | 2.5 | 2.5 | ||||||||||||||||||||||||
| 2081188 | Typographic design | 5 | 2.5 | 2.5 | 2.5 | 2.5 | 2.5 | 2.5 | ||||||||||||||||||||||||
| OK208128 |
Copywriter
(Choose ects: 15 ) |
0 - 15 | ||||||||||||||||||||||||||||||
| 2081189 | Phenomena in the language | 5 | 2.5 | 2.5 | 2.5 | 2.5 | 2.5 | 2.5 | ||||||||||||||||||||||||
| 2081190 | Language of advertising | 5 | 2.5 | 2.5 | 2.5 | 2.5 | 2.5 | 2.5 | ||||||||||||||||||||||||
| 2081191 | Applied copywriting | 5 | 2.5 | 2.5 | 2.5 | 2.5 | 2.5 | 2.5 | ||||||||||||||||||||||||
| OK208145 |
Project Management, finance and leadership
(Choose ects: 15 ) |
0 - 15 | ||||||||||||||||||||||||||||||
| 2081233 | Project Management | 5 | 2.5 | 2.5 | 2.5 | 2.5 | 2.5 | 2.5 | ||||||||||||||||||||||||
| 2081234 | Budgeting and Financial management | 5 | 2.5 | 2.5 | 2.5 | 2.5 | 2.5 | 2.5 | ||||||||||||||||||||||||
| 2081235 | Leadership and salesmanship | 5 | 2.5 | 2.5 | 2.5 | 2.5 | 2.5 | 2.5 | ||||||||||||||||||||||||
| OK208114 |
SELECTIVE PROFESSIONAL STUDIES
(Choose ects: 30 ) |
30 | 25 | 5 | 7.5 | 17.5 | 5 | 7.5 | 7.5 | 5 | 5 | 5 | ||||||||||||||||||||
| OK208115 |
PROJECT STUDIES
(Choose all ) |
26 | ||||||||||||||||||||||||||||||
| 2081161 | Project Management and Planning | 5 | 3.3 | 1.7 | 3.3 | 1.7 | 1.7 | 1.7 | 1.7 | |||||||||||||||||||||||
| 2081162 | Project studies | 21 | 3.3 | 9.7 | 3 | 5 | 3.3 | 5.7 | 4 | 1.5 | 1.5 | 2.5 | 2.5 | 1.7 | 1.7 | 1.7 | 4 | 4 | 1.5 | 1.5 | 2.5 | 2.5 | ||||||||||
|
OPTIONAL STUDIES
|
30 | |||||||||||||||||||||||||||||||
| 2081160 | Optional studies | 30 | 16 | 20.7 | 4 | 12 | 9 | 11.7 | 4 | 4 | 4 | 4 | 4 | 5 | 5 | 3.3 | 3.3 | |||||||||||||||
|
PRACTICAL TRAINING
|
30 | |||||||||||||||||||||||||||||||
| 2081153 | Practical training | 30 | 5 | 11.7 | 10 | 5 | 5 | 6.7 | 3.3 | 6.7 | 5 | 5 | 3.3 | 3.3 | 3.3 | 3.3 | 3.3 | |||||||||||||||
|
BACHELOR'S THESIS
(Choose all ) |
30 | |||||||||||||||||||||||||||||||
| 2001045 | Methodology and Development Studies | 5 | 3.3 | 1.7 | 3.3 | 1.7 | 1.7 | 1.7 | 1.7 | |||||||||||||||||||||||
| 2081152 | Bachelor's thesis | 25 | 20 | 5 | 15 | 5 | 5 | 5 | 5 | |||||||||||||||||||||||
| Total | 240 | 48.5 | 69.5 | 61.7 | 58.7 | 26 | 22.5 | 24.5 | 45 | 37.5 | 24.2 | 22.3 | 36.4 | 13 | 13 | 11.5 | 11.5 | 11.5 | 13 | 13 | 32 | 32 | 5.5 | 5.5 | 9.3 | 9.3 | 9.3 | 13 | 13 | 11.6 | 11.6 |
Asetuksen mukainen jäsentely AMK
Valtioneuvoston asetus ammattikorkeakouluista 1129/2014 2 § Opintojen rakenne Ammattikorkeakoulututkintoon johtaviin opintoihin kuuluu: 1) perus- ja ammattiopintoja; 2) vapaasti valittavia opintoja; 3) ammattitaitoa edistävää harjoittelua; 4) opinnäytetyö.
| Code | Name | Credits (cr) |
|---|---|---|
|
BASIC STUDIES
(Choose all ) |
49 | |
| 1001006 | Finnish Language and Communication | 3 |
| 1001004 | English Professional Skills, B2 | 3 |
| 2001042 | Working life and entrepreneurship | 5 |
| 2081154 | Moving image | 5 |
| 2081155 | Writing skills | 5 |
| 2081156 | Digital photography and image editing | 5 |
| 2081157 | Operational environment of the media sector | 5 |
| 2081158 | Ethics and legislation of media and communication | 5 |
| 2081159 | Visual Culture and Media-analysis | 5 |
| OK100114 |
Swedish Communication, B1
(Choose all ) |
3 |
| 100114 | Swedish for Working Life, Oral Communication (replacing compulsory Swedish) | 1 |
| 100115 | Swedish for Working Life, Written Communication (replacing compulsory Swedish) | 2 |
| OK100127 |
Higher Education Studies and Working Life Skills
(Choose all ) |
5 |
| 1002354 | Higher Education Studies and Working Life Skills 1 | 1 |
| 1002355 | Higher Education Studies and Working Life Skills 2 | 1 |
| 1002356 | Higher Education Studies and Working Life Skills 3 | 1 |
| 1002357 | Higher Education Studies and Working Life Skills 4 | 1 |
| 1002358 | Higher Education Studies and Working Life Skills 5 | 1 |
|
PROFESSIONAL STUDIES
(Choose ects: 101 ) |
101 | |
| OK208112 |
PROFESSIONAL STUDIES IN FILM AND ANIMATION
(Choose ects: 30 ) |
30 |
| OK208118 |
Filmmaking 1
(Choose ects: 15 ) |
0 - 15 |
| 2081165 | Script Writing, Film Directing and Production 1 | 5 |
| 2081166 | Cinematography, Visual Pre-Production and Sound Design 1 | 5 |
| 2081167 | Editing and Moving Image 1 | 5 |
| OK208119 |
Filmmaking 2
(Choose ects: 15 ) |
0 - 15 |
| 2081168 | Script Writing, Film Directing and Production 2 | 5 |
| 2081169 | Cinematography, Visual Pre-Production and Sound Design 2 | 5 |
| 2081170 | Editing and Moving Image 2 | 5 |
| OK208121 |
Drawn animation technique and 2D-programs
(Choose ects: 15 ) |
0 - 15 |
| 2081174 | Drawn animation technique 1 | 5 |
| 2081175 | Drawn animation technique 2 | 5 |
| 2081176 | The scene exercise | 5 |
| OK208111 |
PROFESSIONAL STUDIES IN JOURNALISM
(Choose ects: 30 ) |
30 |
| OK208129 |
Basics of journalistic work
(Choose ects: 15 ) |
0 - 15 |
| 2081192 | Basics of working in newsrooms | 5 |
| 2081193 | Radio interview | 5 |
| 2081194 | Video interview | 5 |
| OK208130 |
Advancing journalistic skills
(Choose ects: 15 ) |
0 - 15 |
| 2081195 | News broadcast | 5 |
| 2081196 | Crossmedia journalism in newsroom | 5 |
| 2081197 | Video reportage | 5 |
| OK208113 |
PROFESSIONAL STUDIES IN ADVERTISING
(Choose ects: 30 ) |
30 |
| OK208125 |
Basic studies in advertising
(Choose ects: 15 ) |
0 - 15 |
| 2081180 | Marketing basics | 5 |
| 2081181 | Basic studies in marketing communications | 5 |
| 2081182 | Graphic design and creative writing basics | 5 |
| OK208126 |
Advanced studies in advertising
(Choose ects: 15 ) |
0 - 15 |
| 2081183 | Concept planning | 5 |
| 2081184 | Campaign design | 5 |
| 2081185 | Creative design team | 5 |
| OK208143 |
ADVANCED PROFESSIONAL STUDIES IN FILM AND ANIMATION
(Choose ects: 15 ) |
15 |
| OK208124 |
Project Management, finance and leadership
(Choose ects: 15 ) |
0 - 15 |
| 2081177 | Project Management | 5 |
| 2081178 | Budgeting and Financial management | 5 |
| 2081179 | Leadership and salesmanship | 5 |
| OK208120 |
Filmmaking 3
(Choose ects: 15 ) |
0 - 15 |
| 2081171 | Script Writing and Film Directing | 5 |
| 2081172 | Visualization for Film | 5 |
| 2081173 | Film and Sound Editing in Fiction Film | 5 |
| OK208142 |
ADVANCED PROFESSIONAL STUDIES IN JOURNALISM
(Choose ects: 15 ) |
0 - 15 |
| OK208132 |
PR and organizational communication
(Choose ects: 15 ) |
0 - 15 |
| 2081201 | Basics of PR and organizational communication | 5 |
| 2081202 | Objectives and methods of PR and organizational communication | 5 |
| 2081203 | Enhancing PR and organizational communication | 5 |
| OK208131 |
Enhancing crossmedia journalism
(Choose ects: 15 ) |
0 - 15 |
| 2081198 | Radio hosting | 5 |
| 2081199 | Direct web radio broadcast | 5 |
| 2081200 | Enhancing crossmedia journalism in newsroom | 5 |
| OK208144 |
ADVANCED PROFESSIONAL STUDIES IN ADVERTISING
(Choose ects: 15 ) |
15 |
| OK208127 |
Art Director
(Choose ects: 15 ) |
0 - 15 |
| 2081186 | Graphic design and visual rethorics | 5 |
| 2081187 | Graphic technology | 5 |
| 2081188 | Typographic design | 5 |
| OK208128 |
Copywriter
(Choose ects: 15 ) |
0 - 15 |
| 2081189 | Phenomena in the language | 5 |
| 2081190 | Language of advertising | 5 |
| 2081191 | Applied copywriting | 5 |
| OK208145 |
Project Management, finance and leadership
(Choose ects: 15 ) |
0 - 15 |
| 2081233 | Project Management | 5 |
| 2081234 | Budgeting and Financial management | 5 |
| 2081235 | Leadership and salesmanship | 5 |
| OK208114 |
SELECTIVE PROFESSIONAL STUDIES
(Choose ects: 30 ) |
30 |
| KU00BG37 | Campus Radio | 5 - 15 |
| KU00BH45 | Service design and Campaign design | 5 |
| 2081288 | Mobile Documentary | 5 |
| KU00BH48 | Mobile video | 5 |
| KU00BJ61 | Basics of Web Design | 5 |
| OK208123 |
3D animation
(Choose ects: 15 ) |
0 - 15 |
| 2081231 | 3D animation | 15 |
| OK208138 |
Audio documentary
(Choose ects: 15 ) |
0 - 15 |
| 2081219 | Voice narration planning in audio documentary | 5 |
| 2081220 | Screenwriting in audio documentary | 5 |
| 2081221 | Audio documentary production | 5 |
| OK208135 |
Digital and social media
(Choose ects: 15 ) |
0 - 15 |
| 2081210 | Basics of digital and social media | 5 |
| 2081211 | Marketing in digital and social media | 5 |
| 2081212 | Digital and social media technology | 5 |
| OK208141 |
Documentary
(Choose ects: 15 ) |
0 - 15 |
| 2081228 | The basics of documentary | 5 |
| 2081229 | Documentary planning | 5 |
| 2081230 | Documentary production | 5 |
| OK208134 |
Writer's school
(Choose ects: 15 ) |
0 - 15 |
| 2081207 | Informative writing | 5 |
| 2081208 | Plain language and writing for the web | 5 |
| 2081209 | Commercial screenplay | 5 |
| OK208133 |
Marketing planning
(Choose ects: 15 ) |
0 - 15 |
| 2081204 | Marketing design | 5 |
| 2081205 | Nonprofit organization's marketing | 5 |
| 2081206 | Generating ideas | 5 |
| OK208140 |
Media education
(Choose ects: 15 ) |
0 - 15 |
| 2081225 | Basics of media education | 5 |
| 2081226 | Working methods of media education | 5 |
| 2081227 | Practices of media education | 5 |
| OK208137 |
Web television
(Choose ects: 15 ) |
0 - 15 |
| 2081216 | Planning web television production | 5 |
| 2081217 | Newsproduction to web television | 5 |
| 2081218 | Studio programme to web television | 5 |
| OK208139 |
Participatory media
(Choose ects: 15 ) |
0 - 15 |
| 2081222 | Basics of participatory media | 5 |
| 2081223 | Working methods of participatory media | 5 |
| 2081224 | Practices of participatory media | 5 |
| OK208122 |
Stop Motion animation
(Choose ects: 15 ) |
0 - 15 |
| 2081237 | How to build a puppet and sets | 5 |
| 2081238 | Stop Motion technique and tools | 5 |
| 2081239 | Animating a puppet and objects | 5 |
| OK208136 |
Event Management
(Choose ects: 15 ) |
0 - 15 |
| 2081213 | Event concept design and management | 5 |
| 2081214 | Finance of an event | 5 |
| 2081215 | Implementation of an event | 5 |
| OK208115 |
PROJECT STUDIES
(Choose all ) |
26 |
| 2081161 | Project Management and Planning | 5 |
| 2081162 | Project studies | 21 |
|
OPTIONAL STUDIES
|
30 - 40 | |
| 2081160 | Optional studies | 30 |
| KU00BH44 | Presenting Science by Means of Multimedia 1 | 0 - 5 |
| KU00BM33 | Using digital media to communicate science and expert knowledge | 0 - 5 |
|
PRACTICAL TRAINING
|
30 | |
| 2081153 | Practical training | 30 |
|
BACHELOR'S THESIS
(Choose all ) |
30 | |
| 2001045 | Methodology and Development Studies | 5 |
| 2081152 | Bachelor's thesis | 25 |
Due to the timing of optional and elective courses, credit accumulation per semester / academic year may vary.