- e-book(s), articles, podcast(s)
- lessons material and one's own notes
Osterwalder, A., Pigneur, Y., Bernarda, G. & Smith, A. (2014). Value proposition design. Wiley.
Mital, A. (2008). Product development: A structured approach to consumer product development, design, and manufacture. Butterworth-Heinemann, An imprint of Elsevier. (Chapters 2 & 3)
Luchs, M., Swan, S. & Griffin, A. (2016). Design thinking: New product development essentials from the PDMA. Wiley. (Chapters 1, 2, 3 & 4)
- The students study the theoretical background at home
- Lectures, teacher/student interaction online and group work
- Team discussions, sharing and reflection
- Reading materials and podcast(s)
The assessment is based on the completion of the given group work, attendance and active participation in online meetings.
All the given assignments need to be completed to be able to pass the course.
If the graded task is returned late, the grade will be reduced by 1.
24.10.2022 - 20.12.2022
01.06.2022 - 23.10.2022
Liiketalous (not translated)
Degree Programme in International Business (not translated)
Students work in small groups and create a productization project for a real or imaginary organization. Groups write a final report and record a video presentation about the project.
- Contact lessons 2 x 1 h
- Small group meetings 1 h per group
- Group work
- Individual work
The amount of effort is about 135 h = 5 credits
The course contains topics like productization process, product development and design thinking.
There is a pre-assignment in the course. The brief will be emailed in week 40 to the enrolled students.
13.10.2022 16:00:00 - 17:00:00 - Kick-off lecture (week 41)
25.11.2022 15:00:00 - 18:00:00 - Small groups (week 43)
26.11.2022 15:00:00 - 19:00:00 - Small groups (week 43)
08.12.2022 16:00:00 - 17:00:00 - Lecture and G&A about the group work