Campaign Design (5 cr)
Code: 2081326-3003
General information
Enrollment
20.08.2021 - 02.09.2021
Timing
02.09.2021 - 30.09.2021
Number of ECTS credits allocated
5 op
Virtual portion
1 op
Mode of delivery
80 % Contact teaching, 20 % Distance learning
Unit
Arts Academy
Campus
Kupittaa Campus
Teaching languages
- Finnish
Seats
16 - 25
Degree programmes
- Degree Programme in Media Arts
Teachers
- Minna Teittinen
Teacher in charge
Minna Teittinen
Groups
-
PMEDIS20masnPMEDIS20 mainonnan suunnittelu
Objective
After completing the course, the student has the competence to:
- Define the elements and meaning of campaign planning
- Analysve campaign implementations from an advertising designer's perspective
- develop and produce customer-oriented campaign planning
Content
.
Evaluation scale
H-5