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Sales Management (5 cr)

Code: 3101107-3003

General information


Enrollment

02.12.2019 - 31.01.2020

Timing

13.01.2020 - 24.02.2020

Number of ECTS credits allocated

5 op

Mode of delivery

Contact teaching

Unit

Engineering and Business

Campus

Sepänkatu

Teaching languages

  • Finnish

Seats

5 - 20

Degree programmes

  • Purchasing and Sales Management Programme

Teachers

  • Jouko Broman

Groups

  • MHAMYS18

Objective

The student is capable:
- to execute sales management
- to analyze problems related to sales management and to make decisions
- to organize sales functions, tasks and responsibilities
- to lead and train salespeople
-  to evaluate and develop salespeople and sales functions.

Content

Alignment of the sales strategies with company and marketing strategies
Organizing sales functions and sales channels
Leading sales force
Recruiting, rewarding and motivating sales force
Training and developing sales skills
Managing ethical issues related to selling
Target setting and pipeline management
Evaluating performance of the salespeople  

Content scheduling

The student is capable:
• to execute sales management
• to analyze problems related to sales management and to make decisions
• to organize sales functions, tasks and responsibilities
• to lead and train salespeople
• to evaluate and develop salespeople and sales functions.



Opintojakson sisältö

Alignment of the sales strategies with company and marketing strategies

Organizing sales functions and sales channels

Leading sales force

Recruiting, rewarding and motivating sales force

Training and developing sales skills

Managing ethical issues related to selling

Target setting and pipeline management

Evaluating performance of the salespeople

Evaluation scale

H-5