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Sales (5 cr)

Code: 3101242-3003

General information


Enrollment

02.07.2019 - 09.09.2019

Timing

01.09.2019 - 27.12.2019

Number of ECTS credits allocated

5 op

Virtual portion

1 op

Mode of delivery

80 % Contact teaching, 20 % Distance learning

Unit

Engineering and Business

Campus

Kupittaa Campus

Teaching languages

  • Finnish

Degree programmes

  • Degree Programme in Professional Sales

Teachers

  • Jouko Broman

Groups

  • PMYYNS19A
    PMYYNS19A
  • PMYYNS19B
    PMYYNS19B

Objective

In this course the student will focus on the central business operations. The student is then able to
- define the key concepts of personal selling
- recognize the main areas of competence in sales
- describe the basic operations of a sales organization
- give a sales presentation for a target group
- plan and give an elevator speech

Content

- The significance of sales to the success of a firm
- The central competences of a successful sales person
- Sales channels
- Familiarizing to the operations of a sales organization
- Planning and giving a selling presentation
- Planning and giving an elevator speech

Evaluation scale

H-5