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Expert Sales and Negotiation Sklls (15 cr)

Code: KH00BG83-3002

General information


Enrollment

06.12.2019 - 29.05.2020

Timing

05.01.2020 - 01.08.2020

Number of ECTS credits allocated

5 - 15

Mode of delivery

Contact teaching

Unit

Engineering and Business

Campus

Kupittaa Campus

Teaching languages

  • Finnish

Seats

35 - 60

Degree programmes

  • Degree Programme in Business

Teachers

  • Emmanuel Querrec
  • Marita Nummi-Wikström
  • Kari Juhala
  • Marianne Renvall

Groups

  • PLIITS18BA
    PLIITS18BA

Objective

The student:
- knows how to sell products and services according to customers´needs
- recognizes and implements the stages of sales process
- knows the special characteristics of b-to-b-sales
- takes the customer and his/her business into consideration in the sales negotiations and pursues long lasting customer relationships

Content

Knowledge and implementation of sales process theory, draft and implementation of sales plan
Understanding of b-to-b sales and customer relations development
Importance of dialogue in sales negotiations

Evaluation scale

H-5