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Customer Acquisition and Telephone Selling Techniques (5 cr)

Code: KH00BS80-3002

General information


Enrollment

01.06.2022 - 11.09.2022

Timing

29.08.2022 - 31.12.2022

Number of ECTS credits allocated

5 op

Mode of delivery

Contact teaching

Campus

Kupittaa Campus

Teaching languages

  • Finnish

Degree programmes

  • Degree Programme in Professional Sales

Teachers

  • Arto Kuuluvainen

Groups

  • PMYYNS21

Objective

Having completed the course the student is
- familiar with the principles and channels of gaining new customers as a part of sales process
- able to use telephone selling techniques as part of customer acquisition
- able to plan, execute and report a calling campaign.

Evaluation scale

H-5