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Basics of Business Administration (15 cr)

Code: KH00CN50-3001

General information


Enrollment

02.12.2022 - 31.01.2023

Timing

01.01.2023 - 31.05.2023

Number of ECTS credits allocated

15 op

Mode of delivery

Contact teaching

Unit

Engineering and Business

Campus

Lemminkäisenkatu

Teaching languages

  • Finnish

Degree programmes

  • Degree Programme in Business

Teachers

  • Eeva Lehtinen
  • Taru Kankaanpää
  • Alisa Pettersson

Groups

  • MLIISK23
  • 15.05.2023 09:00 - 17:00, Liiketoimintaosaamisen perusteet

Objective

The student can
- work actively and goal-oriented as a team member.
- use the basic terminology of business administration.
- interpret the interactive relationships between the organization's economic process and the interest groups and their impact on profitability.
- use tools to describe the business model.
- compare company forms businesswise.
- utilize business plan as a tool.
- interpret the interactions between the financial process of the organization and its stakeholders and their importance for profitability.
- describe factors affecting purchasing behavior and segmentation.
- utilize competitive means of marketing in reaching the targeted customer segments.

Content

- the basics of teamwork
- basic concepts of business administration
- sustainable and responsible business operations
- business models
- economic process of an organization
- profitability of business operations and profitability calculation
- business financing when starting a business
- business risks and risk management
- company forms
- marketing operating environment
- purchasing behavior and segmentation
- competitive means of marketing

Evaluation scale

H-5