Customer-Oriented Business, Marketing and EntrepreneurshipLaajuus (5 cr)
Code: KH00BS75
Credits
5 op
Objective
The student can describe the requirements for a successful business. The student can communicate goals of a business to various interest groups of a business. The student is able to establish a marketing plan to reach customers. The student can describe a business idea.
Content
Business environment
Marketing
Business planning
Entrepreneurship
Enrollment
29.07.2023 - 31.08.2023
Timing
28.08.2023 - 19.12.2023
Number of ECTS credits allocated
5 op
Mode of delivery
Contact teaching
Unit
Engineering and Business
Campus
Kupittaa Campus
Teaching languages
- Finnish
Degree programmes
- Degree Programme in Business Logistics
Teachers
- Annamari Heikkilä
Groups
-
PLILOS23APLILOS23A
-
PLILOS23BPLILOS23B
Objective
The student can describe the requirements for a successful business. The student can communicate goals of a business to various interest groups of a business. The student is able to establish a marketing plan to reach customers. The student can describe a business idea.
Content
Business environment
Marketing
Business planning
Entrepreneurship
Evaluation scale
H-5
Enrollment
05.12.2022 - 31.01.2023
Timing
04.01.2023 - 31.05.2023
Number of ECTS credits allocated
5 op
Mode of delivery
Contact teaching
Unit
Engineering and Business
Campus
Kupittaa Campus
Teaching languages
- Finnish
Degree programmes
- Degree Programme in Industrial Management Engineering
Teachers
- Heidi Kurvinen
Groups
-
MTUTAMK23Degree Programme in Industrial Management Engineering, Sales
Objective
The student can describe the requirements for a successful business. The student can communicate goals of a business to various interest groups of a business. The student is able to establish a marketing plan to reach customers. The student can describe a business idea.
Content
Business environment
Marketing
Business planning
Entrepreneurship
Evaluation scale
H-5