Advanced B2B SalesLaajuus (5 cr)
Course unit code: 3241008
General information
- Credits
- 5 cr
- Teaching language
- English
- Responsible person
- Sirpa Hänti
Objective
After the study unit the student is capable to
- Understand sales strategies and processes
- Act as value creating sales person in the sales process
- Utilize needed sales methods and tools
- Analyze and interact with purchasing process
- Create possibilities within different parts of sales funnel in the international environment
- Develop and lead oneself
Content
Content
- Value selling
- Selling in different sales channels
- Sales methods and tools, including financial and statistical analysis
- Team selling
- Sales skills and their development
- Self Management