Language of advertising (5cr)
Code: 2081190-1002
General information
- Timing
- 01.01.2017 - 31.07.2017
- Implementation has ended.
- Number of ECTS credits allocated
- 5 cr
- Local portion
- 5 cr
- Mode of delivery
- Contact learning
- Unit
- Engineering and Business
- Campus
- Kupittaa Campus
- Teaching languages
- Finnish
- Seats
- 3 - 20
- Degree programmes
- Degree Programme in Media Arts
Unfortunately, no reservations were found for the realization Language of advertising 2081190-1002. It's possible that the reservations have not yet been published or that the realization is intended to be completed independently.
Evaluation scale
H-5
Objective
After completing the course the student can estimate the text according the target group and media evaluate the influence of the texts in the target group choose and apply the creative ideas into the verbal form discover verbal distillations of the benefits of the brand
Content
text excercises in stylistics and variations in form of expression excercises in text distillation analysis of the impressiveness in the expression