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Sales (5 cr)

Code: 3101242-3007

General information


Enrollment

02.12.2021 - 28.01.2022

Timing

10.01.2022 - 13.05.2022

Number of ECTS credits allocated

5 op

Mode of delivery

Contact teaching

Campus

Lemminkäisenkatu

Teaching languages

  • Finnish

Seats

0 - 40

Teachers

  • Taru Kankaanpää

Groups

  • PMMWES21

Objective

In this course the student will focus on the central business operations. The student is then able to
- define the key concepts of personal selling
- recognize the main areas of competence in sales
- describe the basic operations of a sales organization
- give a sales presentation for a target group
- plan and give an elevator speech

Content

- The significance of sales to the success of a firm
- The central competences of a successful sales person
- Sales channels
- Familiarizing to the operations of a sales organization
- Planning and giving a selling presentation
- Planning and giving an elevator speech

Evaluation scale

H-5