Sport as a product and value creator (5 cr)
Code: KH00BP56-3005
General information
Enrollment
02.07.2023 - 31.07.2023
Timing
01.08.2023 - 31.12.2023
Number of ECTS credits allocated
5 op
Mode of delivery
Contact teaching
Unit
Engineering and Business
Campus
Lemminkäisenkatu
Teaching languages
- Finnish
Degree programmes
- Degree Programme in Business
Teachers
- Jaakko Haltia
Groups
-
DUSVAS23
Objective
Student is able to
- analyze special features of sport from a commercial perspective
- understand the logic of value creation of sport
- understand the value of economy of esteem in sport
Content
- Special features of sport
- Value creation and different types of values
- The economy of esteem
Evaluation scale
H-5