Digital Marketing (5cr)
Code: 4021110-3011
General information
- Enrollment
- 02.07.2024 - 31.07.2024
- Registration for the implementation has ended.
- Timing
- 01.08.2024 - 31.12.2024
- Implementation has ended.
- Number of ECTS credits allocated
- 5 cr
- Local portion
- 5 cr
- Mode of delivery
- Contact learning
- Unit
- Engineering and Business
- Campus
- Salo IoT Campus
- Teaching languages
- Finnish
- Degree programmes
- Degree Programme in Business
- Course
- 4021110
Unfortunately, no reservations were found for the realization Digital Marketing 4021110-3011. It's possible that the reservations have not yet been published or that the realization is intended to be completed independently.
Evaluation scale
H-5
Objective
Student understans the concept multi channel marketing. S/he iknows how to manage marketing and customers in digital environment and can apply them in each situtation
Content
- digital business environment
- search engine optimizing
- creating action on the site
- functional site
- building networks in digital environment