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International Selling and Different Market Areas (5 cr)

Code: KH00BF22-3001

General information


Enrollment
02.07.2019 - 30.11.2019
Registration for the implementation has ended.
Timing
01.08.2019 - 25.12.2019
Implementation has ended.
Number of ECTS credits allocated
5 cr
Local portion
1 cr
Virtual portion
4 cr
RDI portion
1 cr
Mode of delivery
Blended learning
Unit
Engineering and Business
Campus
Kupittaa Campus
Teaching languages
Finnish
Seats
15 - 40
Teachers
Anne Leinovaara-Matomäki
Groups
LEMMODGlobalBusinessEnvironment
Global Business Environment
Course
KH00BF22
No reservations found for realization KH00BF22-3001!

Evaluation scale

H-5

Content scheduling

According to separate time-table and syllabus. It is compulsory to take part to the first lecture and lectures where there are student presentations. All details of the course at Optima platform.

Objective

The student can:
• describe the content and significance of trade and selling in certain specific countries
• describe strategies needed for a business and sales success in those
• describe the concept of the international marketing mix
• understand customer behavior differences in international business

Materials

Radebaugh et al. : International Business.

Teaching methods

Innovation pedagogy, PBL.

Exam schedules

No exam.

Pedagogic approaches and sustainable development

Innovation pedagogy and PBL.

Completion alternatives

No optional methods.

Student workload

No exam. The course is done through assignments. Detailed instructions during the first compulsory lecture. Please read the Optima platform instructions carefully.


Please note, put lots of effort to all course tasks and activities right away, because the only way to up-grade the final grade is to participate to the next course round.

Evaluation methods and criteria

Assignments. 0-5

Failed (0)

Deadline is missed (in any assignment) or the assignments are very limited. Presentations missing or poor in their quality.

Assessment criteria, satisfactory (1-2)

Assignments are returned on deadline, but they are limited. References are not used. The assignments are not deep and analytical, they may be limited in their length as well.

Assessment criteria, good (3-4)

Assignments are returned on deadline, and they are in-dept in their analysis. Tools and theories are well used. References are also used well. Presentations of high quality. Active and energetic participation in general into the course and discussions.

Assessment criteria, excellent (5)

Above the evaluation criteria 4 (see above).

Further information

- Enrollment at Peppi. Compulsory participation to the first lecture. Instructions at Optima platform.

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