Customer-Oriented Business, Marketing and Entrepreneurship (5 cr)
Code: KH00BS75-3008
General information
Enrollment
02.07.2022 - 18.09.2022
Timing
05.09.2022 - 15.12.2022
Number of ECTS credits allocated
5 op
Mode of delivery
Contact teaching
Unit
Engineering and Business
Campus
Location-independent
Teaching languages
- Finnish
Degree programmes
- Degree Programme in Industrial Management Engineering
Teachers
- Timo Linnossuo
Groups
-
PTUTAMS22PTUTAMS22
Objective
The student can describe the requirements for a successful business. The student can communicate goals of a business to various interest groups of a business. The student is able to establish a marketing plan to reach customers. The student can describe a business idea.
Content
Business environment
Marketing
Business planning
Entrepreneurship
Evaluation scale
H-5