Sales and Revenue Management (5 cr)
Code: KH00BY79-3001
General information
Enrollment
01.06.2023 - 04.09.2023
Timing
01.08.2023 - 31.12.2023
Number of ECTS credits allocated
5 op
Mode of delivery
Contact teaching
Unit
Engineering and Business
Campus
Lemminkäisenkatu
Teaching languages
- Finnish
Seats
16 - 40
Degree programmes
- Degree Programme in Business
Teachers
- Annika Karppelin
- Arto Kuuluvainen
Groups
-
PMMWES21
Objective
Upon completion of this course, the students will be able to:
• explain the main principles of Revenue Management
• identify key distribution channels and their importance in the tourism, hospitality, and leisure services business
• manage personal sales work and sales negotiation situations
Content
• Principles and application of Revenue Management
• Utilizing the diversity of distribution channels as part of the company's competitiveness
• Sales management, salesmanship and sales negotiation skills
Evaluation scale
H-5