Marketing (5cr)
Code: 3100004-1016
General information
- Timing
- 01.08.2015 - 31.12.2015
- Implementation has ended.
- Number of ECTS credits allocated
- 5 cr
- Local portion
- 5 cr
- Mode of delivery
- Contact learning
- Unit
- Engineering and Business
- Teaching languages
- English
- Seats
- 15 - 60
- Degree programmes
- Degree Programme in Industrial Management Engineering
- Teachers
- Otieno Mbare
- Course
- 3100004
Unfortunately, no reservations were found for the realization Marketing 3100004-1016. It's possible that the reservations have not yet been published or that the realization is intended to be completed independently.
Evaluation scale
H-5
Objective
The student learns key marketing concepts and how they should be applied in the business context. The student recognizes the relationship and interaction between marketing and other business functions.
Content
Individual assignment focuses on the practical application of marketing principles. Through the individual assignment, learning diary and cases, the student learns how to put into action what is learnt during the course.