Customer-centered Sales and Marketing Projects (10 cr)
Code: KH00CN66-3003
General information
Enrollment
01.11.2023 - 30.11.2023
Timing
01.12.2023 - 30.06.2024
Number of ECTS credits allocated
2 - 10
Mode of delivery
Contact teaching
Unit
Engineering and Business
Campus
Kupittaa Campus
Teaching languages
- Finnish
Degree programmes
- Degree Programme in Professional Sales
- Degree Programme in Business
Teachers
- Marianne Renvall
- Arto Kuuluvainen
Groups
-
PMYYNS22
-
PLIITS22MARPLIITS22MAR
- 31.01.2024 12:00 - 16:00, Myynnin ja markkinoinnin kehittämisprojektit KH00CL45-3003, Myynti- ja markkinointitiimien johtaminen KH00CL93-3003, Asiakaskeskeiset myynti- ja markkinointiprojektit KH00CN66-3003
Objective
Having completed the course the student is able to:
-understand the business model of the client company
-listen to the customer and suggest solutions that create value in sales and marketing
-develop and improve sales and marketing together with the client.
Evaluation scale
H-5