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Sales Process (5 cr)

Code: 3101198-3008

General information


Enrollment

01.06.2022 - 11.09.2022

Timing

29.08.2022 - 20.12.2022

Number of ECTS credits allocated

5 op

Mode of delivery

Contact teaching

Campus

Kupittaa Campus

Teaching languages

  • Finnish

Degree programmes

  • Degree Programme in Professional Sales

Teachers

  • Arto Kuuluvainen

Groups

  • PMYYNS21

Objective

The student is able:
- to explain the role of personal selling and how professional salespeople are behaving
- to execute the different stages of the sales process in an effective and customer-oriented way
- to analyze buying behavior and buying processes
- to use appropriate sales models and sales skills in different sales situations and during the different stages of the relationship
- to create long-term customer relationships in B2B context from the value creation perspective

Content

sales process

Evaluation scale

H-5