Marketing Project (5 cr)
Code: 3011610-3003
General information
Enrollment
03.07.2019 - 20.09.2019
Timing
02.09.2019 - 31.12.2019
Number of ECTS credits allocated
5 op
Mode of delivery
Contact teaching
Unit
Engineering and Business
Campus
Salo IoT Campus
Teaching languages
- Finnish
Degree programmes
- Degree Programme in Business
Teachers
- Taru Kankaanpää
- Timo Linnossuo
Groups
-
PLIISS17BA
Objective
Student is able to design and carry out target-oriented marketing.
He/She can determine target groups and can choose suitable marketing methods and channels for a target group. Student can carry out the project according to practical edge conditions.
Content
Designing and implementing a marketing project.
Evaluation scale
H-5