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Research Methods (5 op)

Toteutuksen tunnus: 3151041-3005

Toteutuksen perustiedot


Ilmoittautumisaika

02.12.2019 - 25.01.2020

Ajoitus

01.01.2020 - 31.05.2020

Opintopistemäärä

5 op

Virtuaaliosuus

2 op

TKI-osuus

2 op

Toteutustapa

60 % Lähiopetus, 40 % Etäopetus

Toimipiste

Kupittaan kampus

Opetuskielet

  • Englanti

Paikat

15 - 35

Koulutus

  • Master of Business Administration, Sales Management

Opettaja

  • Ulla Seppälä-Kaven
  • Sirpa Hänti

Vastuuopettaja

Ulla Seppälä-Kaven

Ryhmät

  • YPSMAS19
    Master's Degree Programme in Business Administration, Professional Sales Management (YPSMAS19)

Tavoitteet

The course aims at providing an in-depth understanding of various methodological approaches used in business administration research. It will deal with the following elements: research design, theoretical approaches and empirical approaches.
After completing this course the student is able
- to define a purpose for the research, define a research design and plan a research and development project as well as justify the choices
- to identify and describe the main research approaches and choose the appropriate one for her/his research problem
- to perform a litterature study
- to choose and apply an appropriate methodology
- to evaluate the validation of the research and development
- present the research outcomes, write a report with a sense of authority, present research results

Sisältö

- research concepts
- different types of approaches
- research and development planning
- data collection - quantitative/qualitative, mixed; data analysis
- quality issues and ethics in the research
- writing a research report/a master's thesis

Arviointiasteikko

H-5