Service Design Thinking (5 cr)
Code: MS00BR61-3001
General information
Enrollment
02.08.2020 - 30.09.2020
Timing
01.08.2020 - 31.07.2022
Number of ECTS credits allocated
5 op
Virtual portion
3 op
RDI portion
2 op
Mode of delivery
40 % Contact teaching, 60 % Distance learning
Unit
Engineering and Business
Teaching languages
- English
Seats
20 - 35
Degree programmes
- Master of Business Administration, Service Design
Teachers
- Ulla Seppälä-Kaven
- Päivi Katajamäki
Teacher in charge
Päivi Katajamäki
Groups
-
YSERVIS20
Objective
After completing the course, the student is able to:
- Understand the design thinking process as an iterative way of working
- Perceive the possibilities that service design thinking enables as a holistic, interdisciplinary and innovative approach to service development
- Comprehend the importance of empathy and user-oriented way of thinking
Content
- Approach and applicability of design thinking
- Innovation
- Empathy
- User-orientation
- Maturity levels of design thinking
- Service design process models
- Convergent and divergent thinking
- Current topics of service design
Materials
Pre-assignment:
Gloppen, J. 2009. Service Design Leadership.
http://www.ep.liu.se/ecp/059/007/ecp09059007.pdf
Design thinking and service design thinking:
Clatworthy, S. 2017. Service design thinking.
https://www.researchgate.net/publication/322733238_Service_design_thinking
Dam, R. & Siang, T. 2018. Design Thinking: Getting Started with Empathy.
https://www.interaction-design.org/literature/article/design-thinking-getting-started-with-empathy
Teaching methods
Working methods:
Lectures
Workshops and exercises
Teamwork and presentations
Reflective thinking and writing
Exam schedules
Final task (reflection paper) 26.10.2020.
International connections
The course is based on innovation pedagogy and constructivism, reflective, inquiry-based, and experiential learning. The student group is international.
Completion alternatives
According to the principles for credit transfer.
Student workload
Work load approximately 135 h:
- Contact sessions ca 20 h
- Distance studies 115 h
Pre-assignment 10 h
Preparing of, participating in and reflecting on the contact sessions and exercises 50 h
Reading articles and writing the reflection paper 70 h
Self-assessment 5 h
Content scheduling
Content of study unit
- Approach and applicability of design thinking
- Innovation
- Empathy
- User-orientation
- Maturity levels of design thinking
- Service design process models
- Convergent and divergent thinking
- Current topics of service design
Start 5.9.2020
Submission of final task 26.10.2020
Contact sessions:
Saturday 5.9.2020 8.30 – 12.00
Friday 18.9.2020 at 12.45 – 16.15
Saturday 19.9.2020 at 8.30 – 12.00
Friday 9.10.2020 at 8.30 – 12.00
Saturday 10.10.2020 at 8.30 – 12.00
Further information
Lecturers:
Päivi Katajamäki: paivi.katajamaki@turkuamk.fi
Elina Vartama: elina.vartama@novia.fi
The contact lessons are in Novia´s Campus Åbo, Henrikinkatu 7
Evaluation scale
H-5
Assessment methods and criteria
Course Assignments:
1. Pre-assignment to be completed in the summer 2020:
Read the following article and make notes on different aspects of leadership, design thinking and service design.
Gloppen, J. 2009. Service Design Leadership.
http://www.ep.liu.se/ecp/059/007/ecp09059007.pdf
2. Finishing and returning exercises from workshops during the contact sessions.
3. Self-assessment of one’s own participation in the lessons and workshops during the contact days.
4. Individual reflection paper, max 5 pages (excluding title page, table of contents, reference list), based on articles and course materials. Create a heading based on the contents.
Aims:
- To raise the students’ awareness of the possibilities of design thinking and service design.
- To reflect on design thinking and service design as a process and way of working.
Criteria for assessment:
1. Active participation in lessons and workshops during the contact days.
2. Versatile processing of the topic in the reflection paper.
Assessment criteria, fail (0)
- Quantity: the work is not completed and or;
- Quality: the minimum content requirements are not met
Assessment criteria, satisfactory (1-2)
1 Sufficient
- Ability to reflect and communicate are hardly acceptable
2 Satisfactory
-Ability to reflect and communicate are on an acceptable level
-Appears to grasp the theory
Assessment criteria, good (3-4)
3 Good
- Capacity of thinking and ability to communicate are good
- Shows good understanding and reflection of theory
4 Very good
- Capacity of thinking and ability to communicate are very good
- Shows very good understanding of the topics and reflection of theory
Assessment criteria, excellent (5)
5 Excellent
-Mastery of theory and ability to open up one’s insights
-Outstanding thoughts and ability to communicate