Creative Concepts (5 cr)
Code: MS00BX31-3001
General information
Enrollment
01.05.2021 - 31.10.2021
Timing
11.11.2021 - 31.12.2021
Number of ECTS credits allocated
5 op
Mode of delivery
Contact teaching
Teaching languages
- Finnish
Degree programmes
- Master of Business Administration, Arts and Culture Management
Teachers
- Henni Syrjänen
- Maarit Laiho
Teacher in charge
Henni Syrjänen
Groups
-
YTAIKUS21
Objective
After competing the course, the student is able to:
orient oneself to creative brainstorming methods and recognizing of ideas
develop a creative idea into a presentable and feasible concept
design used-oriented product and service concepts in creative fields
test concepts with stakeholders
describe the process of concept planning
apply user-oriented methods in concept design in a meaningful way
Content
concept design process
brainstorming methods
user-oriented methods in concept design
management of concept design
Materials
Material from the field informed by the teacher
Teaching methods
groupwork, individual assignments, independent studying, working in Zoom or Teams
International connections
Constructive method
Peer review and groupwork
Flipped classroom: problem-based and solution-oriented learning
Completion alternatives
Negotiate with teacher
Student workload
Online teaching and group work 14 h
Independent work 121 h
Total 135 h (5 ECT)
Content scheduling
After completing the course, the students will be able to:
- familiarize oneself with creative ideation methods and recognizing ideas
- develope a creative idea into a presentable and viable concept
- produce and create user-oriented product and service concepts in creative industries
- test a concept with stakeholders
- describe the process of concept design
- apply user-oriented methods in concept design in appropriate way
Content of study unit:
- concept design process
- ideation methods
- user-oriented methods in building a concept
11.11.2021 at 8.00-12.00 online
25.11.2021 at 16.00-18.00 online
2.12.2021 at 8.00-12.00 online
3.12.2021 at 8.00-12.00 online
Evaluation scale
H-5
Assessment methods and criteria
The evaluation criteria and methods are informed in the beginning of the course