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Sales (3 cr)

Code: 3061149-1001

General information


Timing

01.01.2017 - 31.07.2017

Number of ECTS credits allocated

3 op

Virtual portion

1 op

RDI portion

1 op

Mode of delivery

67 % Contact teaching, 33 % Distance learning

Unit

Engineering and Business

Campus

Sepänkatu

Teaching languages

  • Finnish

Seats

15 - 50

Degree programmes

  • Degree Programme in Business Logistics

Teachers

  • Jouko Broman

Groups

  • PLILOS16
    Liiketoiminnan logistiikan koulutus

Objective

The student is able todefine the key concepts of personal sellingrecognize the main areas of competence in salesdescribe the basic operations of a sales organizationgive a sales presentation for a target groupplan and give an elevator speech

Content

The significance of sales to the success of a firmThe central competences of a successful sales personSales channelsFamiliarizing to the operations of a sales organizationPlanning and giving a selling presentationPlanning and giving an elevator speech

Evaluation scale

H-5