Customer Acquisition and Telephone Selling Techniques (5 cr)
Code: KH00BS80-3001
General information
Enrollment
01.06.2021 - 10.09.2021
Timing
30.08.2021 - 10.12.2021
Number of ECTS credits allocated
5 op
Mode of delivery
Contact teaching
Unit
Engineering and Business
Campus
Kupittaa Campus
Teaching languages
- Finnish
Degree programmes
- Degree Programme in Professional Sales
Teachers
- Sanna Vauranoja
Groups
-
PMYYNS20
Objective
Having completed the course the student is
- familiar with the principles and channels of gaining new customers as a part of sales process
- able to use telephone selling techniques as part of customer acquisition
- able to plan, execute and report a calling campaign.
Evaluation scale
H-5