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Service Design Processes and MethodsLaajuus (5 cr)

Course unit code: 2051184

General information


Credits
5 cr
Teaching language
English
Responsible person
Ulla Seppälä-Kaven

Objective

* utilises service design processes as an iterative method of work
* is able to put in practise established, research-based service design methods
* is able to visualise different stages of service design processes

Content

Content:
- Service Design Process:
- starting points, definition
- indentification of customer's problems and needs
- strategic planning
- engagement, co-design
- design (idea generation, conceptdesign, prototyping)
- service production
- piloting and launching
- evaluation

Service Design Methods:
- mind map
- user oriented methods (i.e. personas, a day in a life, probes, observation, interviews, story board, story telling, design games)
- visualisation
- scenarios
- Service Concept
- Service Blueprint
- Business Model Canvas

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