Applied copywriting (5 cr)
Code: 2081191-1002
General information
Timing
01.01.2017 - 31.07.2017
Number of ECTS credits allocated
5 op
Mode of delivery
Contact teaching
Unit
Engineering and Business
Campus
Kupittaa Campus
Teaching languages
- Finnish
Seats
3 - 20
Degree programmes
- Degree Programme in Media Arts
Teachers
- Johanna Vaaherkumpu
Groups
-
PMEDIS15PMEDIS15
Objective
After completing the course the student can find and analyze the core of the product question and analyze the assignment create the idea according the brand, media and the target group apply the ideas for the target group
Content
text planning elements and the process applying creative ideas into different kinds of media
Evaluation scale
H-5