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Applied copywriting (5 cr)

Code: 2081191-1002

General information


Timing

01.01.2017 - 31.07.2017

Number of ECTS credits allocated

5 op

Mode of delivery

Contact teaching

Unit

Engineering and Business

Campus

Kupittaa Campus

Teaching languages

  • Finnish

Seats

3 - 20

Degree programmes

  • Degree Programme in Media Arts

Teachers

  • Johanna Vaaherkumpu

Groups

  • PMEDIS15
    PMEDIS15

Objective

After completing the course the student can find and analyze the core of the product question and analyze the assignment create the idea according the brand, media and the target group apply the ideas for the target group

Content

text planning elements and the process applying creative ideas into different kinds of media

Evaluation scale

H-5