Customer-Oriented Business, Marketing and Entrepreneurship (5 cr)
Code: KH00BS75-3004
General information
Enrollment
01.06.2021 - 06.09.2021
Timing
01.08.2021 - 27.12.2021
Number of ECTS credits allocated
5 op
Virtual portion
3 op
RDI portion
1 op
Mode of delivery
40 % Contact teaching, 60 % Distance learning
Unit
Engineering and Business
Campus
Kupittaa Campus
Teaching languages
- Finnish
Seats
15 - 40
Degree programmes
- Degree Programme in Business
Teachers
- Annika Karppelin
Groups
-
PMMWES21
Objective
The student can describe the requirements for a successful business. The student can communicate goals of a business to various interest groups of a business. The student is able to establish a marketing plan to reach customers. The student can describe a business idea.
Content
Business environment
Marketing
Business planning
Entrepreneurship
Evaluation scale
H-5