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Campaign copywriterLaajuus (5 cr)

Code: 2081330

Credits

5 op

Objective

After completing the course, the student has the competence to:
- Analyze and write different texts in Finnish
- Assess the impact of texts and the potential for expression
- Choose ways to search for and apply information in a critical and creative way
- Edit and popularize various Finnish texts
- Develop a creative idea and campaign according to the product, target group and media

Content

.

Enrollment

23.11.2023 - 05.03.2024

Timing

01.01.2024 - 31.07.2024

Number of ECTS credits allocated

5 op

Mode of delivery

Contact teaching

Unit

Arts Academy

Teaching languages
  • Finnish
Teachers
  • Johanna Vaaherkumpu
Teacher in charge

Johanna Vaaherkumpu

Groups
  • PMEDIS22masu

Objective

After completing the course, the student has the competence to:
- Analyze and write different texts in Finnish
- Assess the impact of texts and the potential for expression
- Choose ways to search for and apply information in a critical and creative way
- Edit and popularize various Finnish texts
- Develop a creative idea and campaign according to the product, target group and media

Content

.

Evaluation scale

H-5

Enrollment

02.12.2022 - 13.02.2023

Timing

01.01.2023 - 31.07.2023

Number of ECTS credits allocated

5 op

Mode of delivery

Contact teaching

Unit

Arts Academy

Campus

Kupittaa Campus

Teaching languages
  • Finnish
Degree programmes
  • Degree Programme in Media Arts
Teachers
  • Johanna Vaaherkumpu
Teacher in charge

Johanna Vaaherkumpu

Groups
  • PMEDIS21masn

Objective

After completing the course, the student has the competence to:
- Analyze and write different texts in Finnish
- Assess the impact of texts and the potential for expression
- Choose ways to search for and apply information in a critical and creative way
- Edit and popularize various Finnish texts
- Develop a creative idea and campaign according to the product, target group and media

Content

.

Evaluation scale

H-5

Enrollment

02.12.2021 - 07.02.2022

Timing

01.01.2022 - 10.06.2022

Number of ECTS credits allocated

5 op

Mode of delivery

Contact teaching

Unit

Arts Academy

Teaching languages
  • Finnish
Teachers
  • Johanna Vaaherkumpu
Teacher in charge

Johanna Vaaherkumpu

Groups
  • PMEDIS20masn
    PMEDIS20 mainonnan suunnittelu

Objective

After completing the course, the student has the competence to:
- Analyze and write different texts in Finnish
- Assess the impact of texts and the potential for expression
- Choose ways to search for and apply information in a critical and creative way
- Edit and popularize various Finnish texts
- Develop a creative idea and campaign according to the product, target group and media

Content

.

Evaluation scale

H-5