Customer-Oriented Business, Marketing and EntrepreneurshipLaajuus (5 cr)
Course unit code: KH00BS75
General information
- Credits
- 5 cr
- Teaching language
- Finnish
Objective
The student can describe the requirements for a successful business. The student can communicate goals of a business to various interest groups of a business. The student is able to establish a marketing plan to reach customers. The student can describe a business idea.
Content
Business environment
Marketing
Business planning
Entrepreneurship