Introduction to International BusinessLaajuus (5 op)
Opintojakson tunnus: 3011592
Opintojakson perustiedot
- Laajuus
- 5 op
Osaamistavoitteet
The student is able to
- distinguish between the competitive requirements in international business vs. domestic business
- define different business models in international business
- describe various business strategies when entering and operating in international business
- understand the requirements for marketing in the international business environment
- acquire the needed information for doing business in the EU.