Visual communication (8 cr)

realization.id

31144

realization.code

TE00BR18-3009

realization.startDate

04.09.2323

realization.endDate

12.01.2424

realization.enrollmentStart

05.08.2323

realization.enrollmentEnd

04.09.2323

realization.currentStatus

PUBLISHED

Teaching language

fi

realization.name

Visual communication

Content

Study module includes the following parts:
- Designerly observation
- Hand drawing methods and tools

Objective

- Student understands the meaning and possibilities of visual thinking and communication in design.
- Student can observe, use and analyze shapes, spaces, colors, lighting and the visual compositions of them.
- Student can apply hand drawing methods for observation documentation and communication

Evaluation methods and criteria

Exercises and active participation and responsibility.
Late exercises and absences will lower your grade.

Exam schedules

No exams, but approved assignments. Late returns will lower your rating.

Completion alternatives

-

Evaluation scale

H-5

Student workload

1 ects = 27 h Student´s work
8 ects = 216 h Student´s work

Teaching methods

Learning by doing, Hands-on, Blended learning

Materials

Alan Pipes: Drawing for Designers, 2007
Betty Edwards: Drawing on the right side of the brain, 1999
Josef Albers: Interaction of colors
Harald Arnkil: Colors in the visual world, 2013
Harald Arnkil (ed.): Color and light – Concepts and confusions, 2015: https://shop.aalto.fi/media/filer_public/b3/d1/b3d15b01-7252-466b-bcaa-f277deb099c8/colourandlight_2nd_edition_1.pdf
Simon Seivewright: Research and Design, 2007
Randy Krum: Cool infographics: Effective Communication with Data Visualization and Design, 2013 eBook
Yuk M, Diamond S: Data Visualization for Dummies, 2014 eBook

realization.grade1Description

Exercises have been done, but there are shortcomings.

realization.grade3Description

The assignments have been carefully done and the participation has been active and responsible.

realization.grade5Description

The assignments have been done very carefully, the participation has been very active and the student has taken a strong responsibility for his/her learning.

International connections

Innovation pedagogy

Content scheduling

The student understands the importance of visual thinking and communication in design. The student is able to observe, use and evaluate shapes, colors and their relationships.

Information Design
- Observation and hand drawing, Croquis
- Color perception
- Composition and modularity
- Mood board working and Concept presentation
- Data visualization

realization.isTypeOther

boolean

realization.composite

boolean

realization.minSeats

1

realization.maxSeats

25

Number of ECTS credits allocated

8

Virtual portion

5

realization.minCredits

8

realization.maxCredits

8

Teacher in charge

Mervi Vuolas

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courseUnit.contentValidated

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courseUnit.learningUnitId

14453

courseUnit.type

COURSE_UNIT

courseUnit.state

ACTIVE

courseUnit.levelId

14453

courseUnit.learningUnitGroupCode

14453

courseUnit.educationPay

boolean

courseUnit.minOptionalityCredits

8

courseUnit.maxOptionalityCredits

8

courseUnit.modifiedBy

22182

courseUnit.organization

peppi

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boolean