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Marketing Communication and Digital Business (5 cr)

Code: 3101221-3002

General information


Enrollment
01.12.2020 - 25.01.2021
Registration for the implementation has ended.
Timing
11.01.2021 - 16.05.2021
Implementation has ended.
Number of ECTS credits allocated
5 cr
Local portion
0 cr
Virtual portion
5 cr
RDI portion
1 cr
Mode of delivery
Distance learning
Unit
Engineering and Business
Campus
Kupittaa Campus
Teaching languages
Finnish
Seats
10 - 40
Degree programmes
Degree Programme in Professional Sales
Teachers
Susanna Saari
Anne Leinovaara-Matomäki
Course
3101221
No reservations found for realization 3101221-3002!

Evaluation scale

H-5

Objective

the student is able to:

- use marketing mix

- recognize the possiblities of the developing technologies in marketing

- recognize and apply the methods of digital marketig and selling

Content

marketing communication
digital business
social media

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