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Customer-Oriented Business, Marketing and Entrepreneurship (5 cr)

Code: KH00BS75-3006

General information


Enrollment

02.07.2022 - 16.09.2022

Timing

01.08.2022 - 31.12.2022

Number of ECTS credits allocated

5 op

Mode of delivery

Contact teaching

Unit

Engineering and Business

Campus

Location-independent

Teaching languages

  • Finnish

Teachers

  • Annamari Heikkilä

Groups

  • PMYYFS22
    Finacial Services

Objective

The student can describe the requirements for a successful business. The student can communicate goals of a business to various interest groups of a business. The student is able to establish a marketing plan to reach customers. The student can describe a business idea.

Content

Business environment
Marketing
Business planning
Entrepreneurship

Evaluation scale

H-5