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Entrepreneurship and Marketing (5 cr)

Code: KH00BF16-3009

General information


Enrollment

02.07.2022 - 16.09.2022

Timing

01.08.2022 - 31.12.2022

Number of ECTS credits allocated

5 op

Mode of delivery

Contact teaching

Unit

Engineering and Business

Campus

Location-independent

Teaching languages

  • Finnish

Degree programmes

  • Degree Programme in Business Logistics

Teachers

  • Annamari Heikkilä

Groups

  • PLILOS22B
    PLILOS22B
  • PLILOS22A
    PLILOS22A

Objective

The student can describe the requirements for a successful business. The student can communicate goals of a business to various interest groups of a business. The student is able to establish a marketing plan to reach customers. The student can describe a business idea.

Content

Entrepreneurship
Business environment
Marketing
Business planning

Evaluation scale

H-5