Sales and Customers (5 cr)

Code: 3221018-3005

General information

Enrollment: 02.12.2022 - 31.01.2023
Registration for the implementation has ended.

Timing: 01.01.2023 - 30.04.2023
Implementation has ended.

Number of ECTS credits allocated: 5 cr

Local portion: 5 cr

Mode of delivery: Contact learning

Unit: Arts Academy

Teaching languages: Finnish

Seats: 10 - 25

Degree programmes: Degree Programme in Media Management

Teachers: Markus Hatakka; Timo Linnossuo

Teacher in charge: Markus Hatakka

Course: 3221018

No reservations found for realization 3221018-3005!

Evaluation scale

H-5

Content scheduling

Verkkotapaamiset:
10.1.2023 klo 16-18
31.1.2023 klo 16-18
21.2.2023 klo 16-18
7.3.2023 klo 16-18

Objective

Content

The course deals with the conditions for successful sales, the stages of the sales process, sales planning and management, identifying customer potential, customer understanding, purchasing behaviour of consumers and organizations, and managing customer relationships.