International Sales Environment (5 op)

Arviointiasteikko

H-5

Sisällön jaksotus

Katso englanninkielinen opinto-opas

Tavoitteet

After completing the course, the student is able to:
-Understand special requirements connected to working in international surroundings and remote sales management
-Identify differences between different cultures of interest of the group
-Develop techniques to cope with cultural ways of behaving in sales
-Familiarize himself with chosen cultural areas

Sisältö

-Requirements of international sales and sales management
-Different cultural groupings
-Knowledge about cultural characteristics and differences between Europe, Asia, Africa, Australia, America
-Ethics in sales

Oppimateriaalit

Aleo, A., & Alessandri, A. (2015). Sales ethics : How to sell effectively while doing the right thing. Business Expert Press. (Available as eBook at Turku UAS library)

Hofstede, G. (2011). Dimensionalizing cultures: The Hofstede model in context. Online readings in psychology and culture, 2(1), 8. (PDF provided)

McCalman, J., & Potter, D. (2015). Leading cultural change: The theory and practice of successful organizational transformation. Kogan Page Publishers. (Chapter 4, PDF provided)

Course materials at itslearning
Materials the students find independently.

Opetusmenetelmät

Katso englanninkielinen opinto-opas

Tenttien ajankohdat ja uusintamahdollisuudet

N/A

Kansainvälisyys

Katso englanninkielinen opinto-opas

Toteutuksen valinnaiset suoritustavat

N/A

Opiskelijan ajankäyttö ja kuormitus

5ects = 135hrs of student work as follows:
*16hrs of work at Campus
*119hrs independent / group work online

Lisätiedot

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