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Instagram as a Marketing Tool (5 cr)

Code: C-10065-TT00EU89-3129

General information


Enrollment
05.08.2024 - 11.02.2025
Registration for the implementation has ended.
Timing
05.08.2024 - 31.12.2026
Implementation is running.
Number of ECTS credits allocated
5 cr
Local portion
5 cr
Mode of delivery
Blended learning
Institution
Metropolia University of Applied Sciences, Karaportti 2
Teaching languages
English
Seats
0 - 5000

Materials

N/A

realization.endDate

31.12.2626

Evaluation methods and criteria

Complete a final exam (answer correctly min. 50% of the given questions) Let teacher know that you are ready (complete the final exam ) -> virve.prami (at) metropolia.f

Student workload

Up to Student her-/himself.

Evaluation scale

Hyväksytty/Hylätty

Content scheduling

Up to Student her-/himself.

Exam schedules

Online.

International connections

N/A

Teaching methods

100% online (Self-Study) course which can be done in own pace. The content of the course is divided into 19 lessons (tabs). After each lesson, there is a quiz that must be completed before the tab for the next lesson appears. You can continue to the next lesson by answering correctly at least 50% of the given quiz questions or you have tried to take the quiz twice.

realization.enrollmentOngoing

boolean

Completion alternatives

N/A

University

Metropolia University of Applied Sciences, Karaportti 2

Employer connections

N/A

Teacher in charge

Janne Salonen

Location and time

Online in Metropolia's Moodle environment.

realization.startDate

05.08.2424

Objective

- What is Instagram and where it came from - Basic functionality - Instagram stories and IGTV - Mastering Hastags - Nonprofit, local markets, international markets - Content BluePrint - Daily actions checklist - Supporteam buildup - Copywrites - Engagement triggers - Contents & freebies - Direct sell in Instagram - User Generated contens, campaigns that has multiple steps - Advertising - Agency help & influencers

Content

The content of the course is divided into 19 lessons (tabs). After each lesson, there is a quiz that must be completed before the tab for the next lesson appears. You can continue to the next lesson by answering correctly at least 50% of the given quiz questions or you have tried to take the quiz twice.

courseUnit.toTranslate

boolean

courseUnit.languageValidated

boolean

courseUnit.toContentValidation

boolean

courseUnit.contentValidated

boolean

Assessment criteria, approved/failed

Complete a final exam (answer correctly min. 50% of the given questions) Evaluation: Approved / Fail

courseUnit.code

C-10065-TT00EU89

courseUnit.name

Instagram as a Marketing Tool

courseUnit.type

COURSE_UNIT

courseUnit.minCredits

5

courseUnit.maxCredits

5

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