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Business and SalesLaajuus (4 cr)

Code: TE00CP64

Credits

4 op

Objective

The student can
- describe the requirements for a successful business
- communicate goals of a business to various interest groups of a business.
- apply a marketing plan to reach customers
- apply customer oriented thinking in sales processe
- use customer-oriented practices in service

Content

Business environment
Marketing
Business planning
The significance of sales to the success of a firm
Sales Process
Customer service

Enrollment

02.08.2023 - 31.08.2023

Timing

01.09.2023 - 31.12.2023

Number of ECTS credits allocated

4 op

Mode of delivery

Contact teaching

Unit

Engineering and Business

Campus

Kupittaa Campus

Teaching languages
  • Finnish
Degree programmes
  • Degree Programme in Industrial Management Engineering
Teachers
  • Heidi Kurvinen
Groups
  • PTUTAS23A
    PTUTAS23A
  • PTUTAS23B
    PTUTAS23B

Objective

The student can
- describe the requirements for a successful business
- communicate goals of a business to various interest groups of a business.
- apply a marketing plan to reach customers
- apply customer oriented thinking in sales processe
- use customer-oriented practices in service

Content

Business environment
Marketing
Business planning
The significance of sales to the success of a firm
Sales Process
Customer service

Evaluation scale

H-5