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Degree Programme in Business Administration

Autumn 2020

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Search for study unit: ECTS 1 2 3 4 1A 1S 2A 2S 3A 3S 4A 1 2 3 4 5 1 2 3 4 5 1 2 3 4 5 1 2
CORE COMPETENCE 100                                                        
Higher Education Studies and Working Life Skills
                                                       
Higher Education Studies and Working Life Skills 1 1
     
           
                             
Higher Education Studies and Working Life Skills 2 1
       
             
                       
Higher Education Studies and Working Life Skills 3 1  
         
                   
             
Higher Education Studies and Working Life Skills 4 1    
         
                       
         
Higher Education Studies and Working Life Skills: Information Skills 1  
       
                 
                   
Basic Business Studies
                                                       
Information management in an enterprise 5
     
           
                             
Basics of Marketing 5
     
           
                             
Basics of Accounting 5
     
           
                             
5
     
           
                             
Language Studies
                                                       
Workplace Communication 5
     
         
                       
Business English 5
     
           
                             
Swedish Business Communication, B1
                                                       
Swedish in working life, oral communication 2
       
             
                       
Swedish in working life, written communication 3
       
             
                       
Professional Studies
                                                       
Aspects of Marketing and Marketing Environment 10
       
             
                       
Basics of Accounting and Taxation 5
       
             
                       
Work Community Competence 10  
       
                 
                   
Basics of Business Law 5                                                        
Internationalisation Skills
(Select 15 ECTS)
                                                       
Intercultural Communication 5  
         
                   
             
Introduction to International Business 5  
         
                   
             
Optional course 5    
         
                       
         
RDI know-how
                                                       
Research and development methods 5    
         
                       
         
Development task 10    
         
                       
         
522221028.523.51111210014.314.37.87.87.85.55.53.73.73.710.510.500000
COMPLEMENTARY COMPETENCE 110                                                        
BUSINESS DEVELOPMENT
(Select 30 ECTS)
                                                       
Business concepts
                                                       
Creating Service or Product Concepts 5  
       
                 
                   
Business Development 5  
       
                 
                   
Business Development Assignment 1 5  
       
                 
                   
Product Development and Commercialization
                                                       
Service and Product Development 5  
         
                   
             
Productization and Commercialization 5  
         
                   
             
Business Development Assignment 2 5  
         
                   
             
SALES AND MARKETING
(Select 30 ECTS)
                                                       
Sales Process and Tools 5  
       
                 
                   
Service encounter and personal selling 5  
       
                 
                   
Sales development task 5  
       
                 
                   
Digital Marketing 5  
         
                   
             
Managing Sales and Marketing 5  
         
                   
             
Marketing development task 5  
         
                   
             
OPTIONAL STUDIES
(Select 30 ECTS)
                                                       
Brush up Your Swedish 5
     
           
                             
Toolbox for Online Student 3
       
             
                       
Methodology Studies 5
     
           
                   
PRACTICAL TRAINING
                                                       
Basic Work Placement 15
       
             
                       
Advanced Practice 15    
         
                       
         
BACHELOR'S THESIS
                                                       
Bachelor's Thesis 20    
           
                         
   
25.562.5350520.532.530152002.52.56.836.836.8316.2516.251010107.57.513.3313.3313.3300
ECTS credits per period / semester / academic year 77 85 56 0 33.5 43.5 44 41 36 20 0 17.3 17.3 14.8 14.8 14.8 21.5 21.5 13.7 13.7 13.7 18.5 18.5 13 13 13 0 0

Due to the timing of optional and elective courses, credit accumulation per semester / academic year may vary.

Programme description

The aim of the study programme is to train diverse business experts and work life developers. Students with Bachelor of Business Administration degrees are employed to various business management, development, management and managerial positions or alternatively become self-employed as entrepreneurs.

The core competence of the degree is formed by the operation and development of companies and organizations. The following areas of expertise are emphasized in the study programme: customer, financial, work community and international competence, and RDI.

Structure of the study programme
At the beginning of the studies, students become familiar with the basics of business and the communication and language skills as well as networking skills required in the business field. As the studies progress, students deepen their core business expertise, such as customer expertise, financial expertise, work community competence, international competence and RDI expertise, as well as advanced studies in students’ own competence path. The path is selected at the end of the first year studies.

At the advanced stage, the student specializes in one of the following competence paths:
• Business development
• Sales and marketing

The study programme includes work placements and elective courses designed to support and complement students’ own individual study plan and deepen their professional skills. The thesis also deepens the students’ skills and professional orientation.
Blended study consists of both contact and distance lessons, and online studies. Blended studies require the ability to study independently, as contact lessons will be held approximately 2 days per month. During the distance study periods, students work independently with various learning tasks.

Career prospects
Upon graduation, the graduate can work in expert, development, or managerial positions or alternatively set up own business.

Examples of job titles for graduates: https://toissa.fi/working-life/show/tradenomi-amk-liiketalous.

Study opportunities after graduation
After the Bachelor degree in Business Administration, the graduate will be able to complete a Master of Business Administration or other appropriate university degree in his / her own field.

Competence objectives

For students, the study programme provides the basic knowledge and skills needed in the labor market as well as the ability to continually develop their own skills. The aim of the programme is to provide the skills to develop a wide range of professional skills that are required in working life, such as leadership, teamwork and networking skills, critical thinking skills, and creativity. The aim is that the graduate has excellent communication and language skills and prerequisites for being up-to-date with the development in the field.

Students can acquire in-depth knowledge in the competence path studies.
Business Development studies include brainstorming and designing customer and future-oriented operating environments by utilizing various business development methods. Topics arise from the companies’ and organizations’ needs and the aim is to develop practical solutions.

In Sales and Marketing competence path, students acquire the skills to work in positions related to sales and marketing. The studies focus on increasing the profitability, customer-orientation and solution-seeking skills.

Pedagogic approaches

Studying is a blended studies that takes place in the form of contact hours and distance learning as well as online studies. It is possible to adapt the curricula to students’ own competence goals, thus ensuring the development of their own competence and lifelong learning. Various learning and development tasks are linked to the real environment; to their own work, to organizations or to companies. In these tasks, the student is an active participant, considering different challenges and solutions and applying them as far as possible into practice. Teachers work as tutors that support the student's learning process throughout the studies.

Students may also take their studies at other Universities and Universities of Applied Sciences in Finland or abroad and these studies may be included to the degree. Opportunities for international student exchanges are good and also practical training abroad is supported. Each student has a teacher tutor who helps in the design of the studies.

Assessment

The evaluation focuses on know-how and its development. The evaluation methods and criteria are widely used as well as different perspectives. In addition to the assessment made by the teacher, peer review, self-assessment or evaluation by the client can be used. One objective of the assessment is that students learn to evaluate their own skills and develop their work.

Evaluation can be done in many different ways and can be based on, for example, exams, assignments and extensive learning tasks or projects. The evaluation criteria for each course are described in general terms in the study guide and in more detail in the course implementation plan.

The grade of the study units is reported as 0-5 or accepted / rejected. In addition, the student or student group often receives oral or written feedback that will help students acknowledge their own strengths and development goals.