Experience Management (5 cr)
Code: 3011586-3006
General information
Enrollment
01.06.2022 - 09.09.2022
Timing
29.08.2022 - 09.12.2022
Number of ECTS credits allocated
5 op
Virtual portion
1 op
RDI portion
2 op
Mode of delivery
80 % Contact teaching, 20 % Distance learning
Campus
Kupittaa Campus
Teaching languages
- English
Seats
16 - 50
Teachers
- Susanna Saari
- Telle Tuominen
Groups
-
PMMWES21
-
PLIITS20MWLPLIITS20MWL
Objective
After completing the course the student is able to
- distinguish the differences between businesses representing basic hospitality services and those providing services based on experience economy
- apply the theories of experience economy in context of wellness services
- identify trends and the impacts of wellness at customer, company and destination level.
Content
- Models of experience management
- Wellness services as experiences
- Wellness trends and forecasts
Evaluation scale
H-5