Customer-Oriented Business, Marketing and Entrepreneurship (5 cr)
Code: KH00BS75-3005
General information
Enrollment
01.06.2022 - 01.09.2022
Timing
29.08.2022 - 31.12.2022
Number of ECTS credits allocated
5 op
Virtual portion
4 op
RDI portion
1 op
Mode of delivery
20 % Contact teaching, 80 % Distance learning
Unit
Engineering and Business
Campus
Lemminkäisenkatu
Teaching languages
- Finnish
Seats
10 - 40
Degree programmes
- Degree Programme in Professional Sales
Teachers
- Alisa Pettersson
Groups
-
PMMWES22
Objective
The student can describe the requirements for a successful business. The student can communicate goals of a business to various interest groups of a business. The student is able to establish a marketing plan to reach customers. The student can describe a business idea.
Content
Business environment
Marketing
Business planning
Entrepreneurship
Evaluation scale
H-5