Introduction to Tourism and Hospitality (5 op)

Arviointiasteikko

H-5

Sisällön jaksotus

After completing the course the student can:
• Explain the tourism phenomenon in international, national and regional context
• Classify and describe different tourism and hospitality service provides and how they connect
• Recognize the pull and push factors in tourism and how they influence tourism flows
Contents:
• Basic tourism and hospitality terms, models and concepts
• Tourism as a contributor to economy
• Current developments and forecasts

FALL 2020
Contacts (12.15 - 15.45hrs) :
9.9. (SS & TT)
Implementation plan of the course, instructions for the observation assignment (Optima), discussing the field trip in Turku as well as discussing the working methods of the course.
Introduction to tourism and the structure of the tourism (TT):
- Definitions, tourism industry and associated sectors, main characteristics of tourism products
- Instructions for the first learning circle: chapter 1 (An introduction to tourism) and 8 (The structure and organisation of the travel and tourism industry)
16.9. (TT)
#1 Learning circle with short presentations + discussion (Ch 1 & 8)
Introduction to tourism destinations, attractions and products (TT):
- complexity of tourism destinations, destination categories, destination image & branding, destination development
Assignment 1/Observation forms will be discussed
Instructions for the Assignment 2: My Destination ( in pairs)
Chapters 9 (Tourist destinations) & 10 (Tourist attractions) for the next learning circle
23.9. (SS & TT)
#2 Learning circle with short presentations + discussion (Ch 9 &10)
Finland as destination, importance of accessibility/transport
Introduction to hospitality business sector as well as customer experience management
structure of the hospitality sector, changing patterns of demand
Ch. 12 (The hospitality sector: accommodation and catering services) for the next learning circle
30.9. (SS & TT)
#3 Learning circle with short presentations + discussion (Ch 12)
Instructions & kick-off: My Destination
Presentations of the Observation Assignment
7.10. (TT & SS)
Field trip
21.10.
Project presentations (My Destination)
28.10.
Exam

Tavoitteet

After completing the course the student can:
- Explain the tourism phenomenon in international, national and regional context
- Classify and describe different tourism and hospitality service provides and how they connect
- Recognize the pull and push factors in tourism and how they influence tourism flows

Sisältö

- Basic tourism and hospitality terms, models and concepts
- Tourism as a contributor to economy
- Current developments and forecasts

Oppimateriaalit

Holloway, J.Ch. & Humphreys, C- 2016. The Business of Tourism, chapters 1, 8, 9, 10, 12
UNWTO 2019. Tourism definitions
Other sources specified at Optima
Key notes

Opetusmenetelmät

The course is based on blended learning as well as activating learning approach. The aim is that students assimilate the core concepts and models of the course in international and domestic leisure and tourism context. The course implementation includes independent individual learning and studying (remote work), learning-circles, presentations, two assignments and a test. These are explained in more detail at Optima eLearning platform.
Innopeda competences enforced during this course:
INTERNATIONALIZATION
* We work in multicultural groups
LEARNING ACTIVATION & TEACHING METHODS
* Project learning with real life tourism & hospitality assignments
* Independent and group work
The overall assessment is composed of self, peer and teacher assessments utilizing Innopeda competences.

Tenttien ajankohdat ja uusintamahdollisuudet

Online exam 28.10.2020
Resit to be agreed later.

Pedagogiset toimintatavat ja kestävä kehitys

Teaching at TUAS is based on #Innopeda, a learning method developed at TUAS. It is based on experimenting, sharing know-how and combining different approaches. With Innopeda we connect teaching, research and development activities, internationality, and cooperation with working life. Read more at: https://messi.turkuamk.fi/english/Studying/studying-at-turku-uas/Pages/Innovation-pedagogy.aspx

Toteutuksen valinnaiset suoritustavat

None

Opiskelijan ajankäyttö ja kuormitus

Student's total workload is 5 ECTS= 135 hours consisting of:
- Contact lessons 28hrs
- Independent individual or pair/small group work (e.g. learning circles, presentations, preparing for the test) 107hrs

Arviointimenetelmät ja arvioinnin perusteet

Test, scale 1 - 5, weight 50 %
Assignment 1/Observation, scale 1 - 5, weight 25 %
Assignment 2/My Destination, scale 1 - 5, weight 25 %
3 Lessons learned summaries, scale pass - to be completed

Arviointikriteerit, tyydyttävä (1-2)

Grade 1 or 2: the student has demonstrated limited knowledge and understanding of the main areas of the course. The student shows some difficulties in applying his/her knowledge and understanding of the course content. The student demonstrates little ability to gather and interpret relevant data to inform judgments that include reflection about what is asked for the assignments. The student has difficulties in communicating his/her ideas in writing or orally.

Arviointikriteerit, hyvä (3-4)

Grade 3 or 4: the student has demonstrated good knowledge and understanding of the main areas of the course. The student shows s/he can apply his/her knowledge and understand the course content in international and domestic context. The student demonstrates good ability to gather and interpret relevant data to inform judgments that include reflection about what is asked for the assignments. The student is able to communicate his/her ideas so that main parts of the texts or presentations are clear.

Arviointikriteerit, kiitettävä (5)

Grade 5: the student has demonstrated very good knowledge and understanding of the main areas of the course. The student shows s/he can apply his/her knowledge and understanding of the course content in a professional manner. The student demonstrates very good ability to gather and interpret relevant data to inform judgments that include reflection about what is asked for the assignments. The student is able to communicate his/her ideas in a professional way both orally and in writing.

Lisätiedot

NB
To be eligible for assessment, the assignments have to meet the TUAS requirements regarding the referencing of sources (cf. Messi/Thesis). The assignments will be randomly scanned by URKUND, the TUAS anti-plagiarism software.