Entrepreneurship and Marketing (5 cr)
Code: KH00BF16-3012
General information
Enrollment
03.08.2024 - 01.09.2024
Timing
02.09.2024 - 31.12.2024
Number of ECTS credits allocated
5 op
Mode of delivery
Contact teaching
Unit
Engineering and Business
Campus
Kupittaa Campus
Teaching languages
- Finnish
Degree programmes
- Degree Programme in Business Logistics
Teachers
- Heidi Kurvinen
Groups
-
PLILOS24BPLILOS24B
Objective
The student can describe the requirements for a successful business. The student can communicate goals of a business to various interest groups of a business. The student is able to establish a marketing plan to reach customers. The student can describe a business idea.
Content
Entrepreneurship
Business environment
Marketing
Business planning
Evaluation scale
H-5