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Business Foundation Studies (15op)

Toteutuksen tunnus: 3041205-1002

Toteutuksen perustiedot


Ajoitus
01.09.2015 - 18.12.2015
Toteutus on päättynyt.
Opintopistemäärä
15 op
Lähiosuus
10 op
Virtuaaliosuus
5 op
TKI-osuus
5 op
Toteutustapa
Monimuoto-opetus
Yksikkö
Tekniikka ja liiketoiminta
Toimipiste
Kupittaan kampus
Opetuskielet
englanti
Paikat
30 - 50
Koulutus
Degree Programme in International Business
Opettajat
Emmanuel Querrec
Ajaya Joshi
Nicolas Le Grand
Opintojakso
3041205

Toteutukselle Business Foundation Studies 3041205-1002 ei valitettavasti löytynyt varauksia. Varauksia ei ole mahdollisesti vielä julkaistu tai toteutus on itsenäisesti suoritettava.

Arviointiasteikko

H-5

Tavoitteet

This study module will provide the student with foundation on how the business environment operates. We will also discuss the nature and the role of the entrepreneurial activity. After completing these studies the student is able toto perform a market research and identify market needsto find relevant and reliable data, and to process and analyse this data to enrich a market researchto carry out a macro level enviromental analysis and analyse the impacts of differentfactors on developingproducts, services and businessessto apply the 7 Ps of marketing to position a product or serviceto analyse business environment factors affecting financial decisions and financial goals of a businessto initiate a business idea creation activityto assess different kinds of approaches and business models to fulfill market needsto apply mathematics principles in business situationsto make use of IT tools to analyse quantitative and qualitative data, develop reports and presentations

Sisältö

This module deals with following themes:Basics of marketing and market analysisEntrepreneurship and business administration IT toolsBusiness mathemathics

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