SalesLaajuus (5 cr)

Objective

In this course the student will focus on the central business operations. The student is then able to
- define the key concepts of personal selling
- recognize the main areas of competence in sales
- describe the basic operations of a sales organization
- give a sales presentation for a target group
- plan and give an elevator speech

Content

- The significance of sales to the success of a firm
- The central competences of a successful sales person
- Sales channels
- Familiarizing to the operations of a sales organization
- Planning and giving a selling presentation
- Planning and giving an elevator speech

courseUnit.toTranslate

boolean

courseUnit.languageValidated

boolean

courseUnit.toContentValidation

boolean

courseUnit.contentValidated

boolean

courseUnit.name

Sales

courseUnit.type

COURSE_UNIT

courseUnit.state

ACTIVE

Credits

5

courseUnit.minCredits

5

courseUnit.maxCredits

5

courseUnit.educationPay

boolean

courseUnit.optionalityCredits

5

courseUnit.minOptionalityCredits

5

courseUnit.maxOptionalityCredits

5

courseUnit.organization

peppi

courseUnit.thesisBelongs

boolean